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CORPORATE HOSPITALITY
NASCAR
OVERVIEW
The beginning days of Muddy Creek began in the infield at NASCAR races providing exclusive, VIP corporate hospitality experiences for sponsors, teams and drivers in a B2B setting. Muddy Creek assembled a first-class activation team, sometimes including a five star chef and concierge service with private round-trip transportation and even helicopter service. The Muddy Creek team provides a full turn-key hospitality service with their two-story hospitality units.
PROGRAM ELEMENT
CASE STUDIES
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